Festive Collection

Get into the Festive spirit with our brand new collection. From partywear that not only looks smart but feels comfortable, to matching Py...

Jeans Guide

The winter months are arriving and so has our brand new collection A Style For EveryonePO.P have int...

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Kids Summer Clothing Guide

How to dress your children in summer with outfit inspiration from beach to bedtime We’ve put together this handy guide on how to keep...

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PO.P Tips - How To Be Sun Safe

PO.P guide on how to keep your kids safe in the sun this summer. PO.P clothing is a summer essential for all parents as our sun safe fabr...

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Kids UV Swimwear

Sun protection for little sun rays! The sun is always a welcome sight after a dark and cold winter. Remember to take care since children'...

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How To Dress Kids In Layers

Layering retains heat, leads moisture away from the body and keeps rain and snow at bay. You can add or remove a layer when there is a ch...

PO.P on Adventure

Smart solutions, customised features and extra padding for optimal insulation are just a few of the good things you can expect from our n...

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Stig L Collection

"Why not the other way around?"So said Stig Lindberg, one of Sweden's most popular designers. He is best known as the creator of the Bers...

Outerwear Details

Outerwear details that make a difference... Chin Guards On our kids outerwear you'll find velvety chinguards...

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SNEAK PEEK

Step into Summer with bold prints in mint, lavendar and yellow tones, as well as our exciting new PO.P ON ADVENTURE collection encouragin...

AW 2023 SNEAK PEEK

Playwear that's made for fun and made to last! Find Nordic inspired prints in lovely burnt tones, in our new collection IN STOCK RIGHT...

Drapers Award Winner - PO.P Second Hand

We're thrilled to have won the Drapers 'Best Circularity Initiative' for 2023. This i...

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PO.P Second Hand Main

Join our circular fashion movement with POP second hand. If your kids coat is too small, let us help you find a new owner for it. In retu...

PO.P Cares

PO.P Second Hand - Edit

Join our circular fashion movement with POP second hand. If your kids coat is too small, let us help you find a new owner for it. In retu...

PO.P Second Hand In Stores

Great for parents, Awesome for the planet Our vision is to ensure PO.P clothes last at least 3 children. And with 90% of emissions in the...

Copy of Astrid Lindgren & Ilon Wikland

Step into a classical Swedish wintertime with our special collaboration with Swedish author Astrid Lindgren and illustrator Ilon Wikland....

How to dress kids in Layers?

A short guide i=on how to dress your little one for the winter months from thermal base layers to kids waterproof coats.

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Second Hand 2.0

Our vision is for our clothes to last at least 3 children With 90% of emissions in the clothing industry coming from production, it’s nev...

Option 2 - Second Hand Relaunch Sept

Join our circular fashion movement to help us extend the life of EVERY PO.P item Our clothes are made to last at least 3 children and PO....

Second Hand Relaunch

Our vision is to ensure all PO.P clothes last at least 3 children. And with 90% of emissions in the clothing industry coming from produc...

AW 2024 LOOKBOOK

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Summer Outfits

Seen your little one's new favourite summer outfit? Simply click the item to PO.P over to the product page! ...

Outerwear Experts

Experts for over 45 years... Lightweight yet durable Safe detachable hoods 360°reflectors all round for visibility in the dark Pre-bent ...

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