We’ve had 40 years to perfect the best outdoor clothing for babies and children

Discover the ultimate functional outerwear that keep kids happy, warm & dry

OUTERWEAR

Outerwear with thoughtful and clever details to keep things easy for the littlest ones

BABY OUTERWEAR
NEW TOPS
NEW TOPS
NEW AUTUMN COLLECTION
NEW AUTUMN COLLECTION
DURABLE JEANS
DURABLE JEANS

Lock in the warmth with our super soft merino layers

MERINO

Long lasting Organic Cotton leggings in new colours

LEGGINGS
For over 40 years we have specialised in designing and making the best possible clothing for babies and children. Whether you need organic babywear that grows with your little one or high-tech skiwear made from recycled bottles we have it here! Unique Scandi prints or classic grey stripes, you’ll find distinctive styles just for your child.

Denim in organic cotton. Made with love and made to last

DENIM

Beloved classics since 1976. Our famous stripes will never fade

PO.P ORIGINALS

Functional outerwear. Wet weather experts for over 40 years

OUTERWEAR

OUR STORY

We have long held a special place in the hearts of families across Sweden.

ABOUT US

OUR CLOTHES

Experts in childrenswear for over 40 years. Discover the clever details & fun features that make the difference…

EXPERTS
  • Sustainability

    Our fashion isn’t fast because it’s made to last! The well-being of our children & their planet is at the forefront of everything we do.

    our sustainability commitment