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Thoughtfully designed kidswear now with up to 60% off in our Summer sale

Dive into an underwater adventure this summer with PO.P swimwear

PO.P Second Hand is expanding! Trade-in ALL of your pre-loved PO.P today


Prepare for sunshine with the sweetest Summer styles in our new collection

Supersoft babywear made from 100% organic cotton

Technical outerwear packed full of features for warm, dry and happy kids all year around


From condoms to famous stripes so much has changed at PO.P since the 1900s

Mix n' match across leggings, underwear, tights and socks

Find out more about our sustainability work


Sign up to PO.P+ for exclusive rewards

FREE repairs on broken zip jackets regardless of how old your PO.P coat is

We are childrenswear experts with big hearts! Quality clothing that lets kids be kids

Thoughtfully designed kidswear now with up to 60% off in our Summer sale

PO.P Second Hand is expanding! Trade-in all of your pre-loved PO.P today

Hi-tech outerwear made for play. Discover new Spring styles today

Our iconic stripes are back in all new colours for Spring! With love, since 1976

Sweet dreams guaranteed with supersoft organic nightwear

Leaders in Sustainability

Classic PO.P stripes for the whole family

FREE repairs on broken zip jackets regardless of how old your PO.P coat is

Dive into an underwater adventure this summer with PO.P swimwear

Prepare for sushine with the sweetest summer styles in our new collection

Supersoft babywear made from 100% organic cotton

Leggings that last... and last! Organic, adjustable and made with love

Our last ever Disney collection

New comfy denim styles for 2022

From condoms to famous stripes, so much has changed since the 1900's

Join PO.P+ for exclusive rewards

We are childrenswear experts with big hearts! Quality clothing made to last

Over 85% of our range is made in amore sustainable way

From Sweden with love since 1976

"POLE ARN OH PEET ET"

Quality clothes that let kids be kids

We replace broken zips on our coats regardless of when they were bought

Over 85% of our range is made in amore sustainable way

From Sweden with love since 1976

"POLE ARN OH PEET ET"

Quality clothes that let kids be kids

We replace broken zips on our coats regardless of when they were bought


Classic PO.P stripes for the whole family


Don't worry, you're not alone if you struggle to pronounce our name, it is Swedish after all!

We'll break it down for you; Polarn O. Pyret

“Pole Ahrn Oh Pier Et”

It means “Buddy and the Little One”.

You can call us PO.P for short!

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